How bakers lose out with standing orders

Standing orders can be replaced by a far more profitable approach, says Rob McIlroy. Standing orders are the repeat orders that are automatically sent to a customer. They save bakers the trouble of entering orders for customers who take similar orders every time. Effectively, they are a rubber-stamping exercise to save both the baker and the … [Read more...]

G. Atherley & Sons modernises with CyBake

When we had a look at what CyBake could offer, I realised that, actually, they had thought of everything." G. Atherley & Sons was established in 1936 in Farnsfield, a village between Mansfield and Newark-on-Trent. The firm employs 28 staff and delivers to around 70 wholesale customers on a daily basis from its bakery shop in the village. … [Read more...]